Quality Design For Western and
Blue Collar Brands

Brand Identity Packages

1) Starter Brand Identity Package

A foundational brand design package for small businesses or emerging brands. Perfect for those who want to elevate their existing presence or rebrand, and show up with confidence, consistency, and professionalism across digital and print mediums.

  • - Brand board / visual direction
    - Typography suite
    - Font license purchase links (client desktop/commercial licenses not included)
    - Brand colour palette
    - Brand guidelines
    - Three logo variations

2) Complete Brand Identity Package

A full-scope brand identity for businesses ready to elevate their presence. Designed for brands looking for a deeper transformation, this package includes expanded visuals, branded assets, and social media templates to create a cohesive and impactful presence both online and in print.

  • - Brand board / visual direction
    - Typography suite
    - Font license purchase links (client desktop/commercial licenses not included)
    - Brand colour palette
    - Brand guidelines
    - Four to five logo variations
    - Brand pattern or icon set
    - Five 1080x1350px social media templates
    - Five 1080x1920px social media templates

Brand Identity
Package Add-Ons

- Social media templates (packs of 10, 25, or 50+)
- Custom apparel design
- Social media highlight covers
- Business card design
- Packaging design
- Brand pattern or icon set
- Additional logo variations

Please note if you intend on investing in a Branding Package, project timelines are between 4-5+ weeks.

Logo Packages

1) Basic Logo Package

A strategic, professional logo suite for businesses not ready for full branding. Perfect for newer businesses, this package delivers a clean, cohesive set of logo designs built for long-term use and future growth.

  • - 2-design Logo Suite (primary, secondary)
    - Basic colour palette with print & digital colour codes
    - Font license purchase links (client desktop/commercial licenses not included)
    - Final Files: SVGs, PNGs
    - 2-3 rounds of revisions if requested

2) Extended Logo Package

A more versatile logo suite with extra options for growing brands. Ideal for businesses needing more flexibility across merch, digital, and print, this package includes additional logo variations for a consistent, expanded visual presence.

  • - 4/5-design Logo Suite (primary, secondary, tertiary, submarks)
    - Basic colour palette with print & digital colour codes
    - Font license purchase links (client desktop/commercial licenses not included)
    - Logo Deck: Contains mockups, recommended usages, and logo scale guidelines
    - Final Files: SVGs, PNGs
    - 2-3 rounds of revisions if requested

Logo Package Add-Ons

- Social media templates (packs of 10, 25, or 50+)
- Custom apparel design
- Social media highlight covers
- Business card design
- Packaging design
- Brand pattern or icon set

Please note if you intend on investing in a Logo Package, project timelines are between 3-4+ weeks.

Additional Services

Cattle Brand Design

Launching your own agriculture business, need brands to print on apparel, or need a brand for your wedding ceremony? Whatever the case may be, I’m here for all of your cattle brand needs!

Please note if you intend on using your brand for livestock purposes, you are responsible for your brand registration & communicating the guidelines required within your state.

Apparel Designs

Apparel Designs, Hat Patches, Clothing Patterns, and More:

Need unique graphics for your clothing line or custom patches for hats? I offer design support for a variety of apparel-based projects, including:

- Custom garment patterns
- Hat patch design
- Apparel graphic illustrations
- Clothing label design

Print Designs

Labels, Stickers, Posters, Packaging, and More:

Looking to elevate your packaging or marketing materials? I offer creative print design services for a range of product and promotional needs:

- Sticker and tape designs
- Packaging artwork and labels
- Music, concert, or tour posters

Landing Pages

Custom Landing Pages for Creatives, Entrepreneurs, and Small Businesses:

Polished and professional Squarespace landing pages to showcase your service offerings or launch products.

- Mobile & desktop-optimized
- Branded fonts, colours, and styling
- Basic SEO and copy support
- Stock image sourcing

Words from my clients

  • “Wow, wow, WOW! Words can’t describe how happy we are with the logo package that @marilyndesignstudio completed for us.”

    - Suttle Farms | @suttlefarms

  • “Appreciate your work so much! Always a pleasure working with you!”

    - Baredown Brand | @baredown_brand

  • “Your work on our vision has exceeded our expectations, thank you so much!!”

    - Hueber Ranch | @hueber_ranch

  • “I'm loving this design that @marilyndesignstudio did up for me. She took my concepts and made them a digital reality. Highly recommend Caitlin's services.”

    - 6 Mile Leather Co | @6mileleatherco

  • "“Ahhh!!!! This looks absolutely amazing !! Thank you so much! … It means the world that I love my branding as I have previously not. I’ve also already recommended you to so many people!!”

    - KT Co. | @k.t._co

  • "I absolutely love [the designs]. I honestly have no complaints or revisions. Just excellent. I'm so glad I got a professional for this. Most farms in my area just use the auto generated boring butcher's logo. I love it!!! Thank you so much!"

    - Sweet Veld Meat Co | @sweetveld

  • "You were so awesome to work with on the new designs... Still obsessed with the designs @marilyndesignstudio made for us! Makes the perfect trucker hats!"

    - Noe Aviation OK LLC

  • "A huge thank you to @marilyndesignstudio for bringing this vision to life! The absolute best to work with"

    - BOOT Dance Project | @bootdanceproject

  • "We are SO excited about our new logo designs! Caitlin at @marilyndesignstudio did such a great job capturing our vision. If you need a logo or a full branding suite, we can’t recommend her enough!”

    - Black Roan Farm | @blackroanfarm